The Cube: Premium Retail Shops and Hotel Suites
Investors looking for a single project that pairs high footfall retail with hospitality income now have The Cube Etihad Town Lahore on their radar. Developed by Athar Associates, this mixed-use project sits on Main Raiwind Road inside Etihad Town and combines commercial shops with hotel suites managed by Falettis Grand. HRU Properties, the premier sales partner of Etihad Town, brings this opportunity directly to buyers and investors.
What Is The Cube?
The Cube is a mixed-use development by Athar Associates that places retail shops on the lower floors and hotel suites on the upper floors. Falettis Grand manages the hospitality side of the project, giving buyers a branded hotel operator behind their investment. This combination gives investors two income paths in one address: retail rental income and hotel suite returns.
Prime Location on Raiwind Road with Maximum Connectivity
The Cube occupies a prime location inside Etihad Town on Raiwind Road, one of Lahore’s fastest-growing corridors. The site sits close to established and upcoming residential communities, which keeps footfall steady throughout the week.
Connectivity from The Cube includes the following:
- 2 minutes to the Motorway
- 4 minutes to Thokar Niaz Baig
- 12 minutes to Lahore Ring Road
- 20 minutes to DHA Lahore
- 25 minutes to Lahore Airport
- 1 minute to Etihad School
This connectivity profile matters for both retail tenants and hotel guests, since quick access to the motorway and ring road pulls in visitors from across the city and beyond.
Retail Shops and Hotel Suites at The Cube
Falettis Grand Hotel Suites
Hotel suites at The Cube run from the 2nd floor through the 6th floor, positioned as premier suites under Falettis Grand management. Buyers gain access to a hospitality brand with an established name in Lahore, which supports occupancy and resale confidence.
Commercial Shops and Onboarding Brands
The retail floors at The Cube are drawing recognised national and international names, which strengthens the project’s commercial pull from day one. Brands already onboarding include:
- Unze London
- MINISO
- Second Cup Coffee
- Maria B.
- Royal Tag
- Limelight
- Falettis Grand
A retail line-up like this signals strong footfall potential for every shop owner in the building, not just the anchor tenants.
Amenities and Facilities at The Cube
The Cube is built around amenities that support both retail operations and hotel guests:
- Banquet hall
- Gym
- Spa and sauna
- 24/7 security
- 24/7 surveillance
- Valet parking
- Conference rooms
- Restaurants
- Coffee shop
This amenity mix positions The Cube as a full-service destination rather than a standalone retail block, which supports longer visitor dwell time and repeat footfall.
Payment Plan for The Cube
The Cube offers a 3-year payment plan, giving buyers a structured route to ownership without a large upfront outlay. This flexible structure suits both end-use buyers and investors building a commercial portfolio in Etihad Town.
[Confirm current booking amount, installment schedule, and possession timeline with the HRU Properties sales team]
Why Book The Cube Through HRU Properties
HRU Properties works as the premier sales partner of Etihad Town, giving buyers direct access to verified unit availability, current pricing, and the latest payment plan updates for The Cube. Working with an authorised sales partner reduces the risk of outdated listings or unverified third-party pricing, which is common on general property aggregator sites.
Contact HRU Properties today to check live availability at The Cube and secure a unit on Raiwind Road before prices move with project progress.
Frequently Asked Questions About The Cube
What is The Cube Etihad Town Lahore?
The Cube is a mixed-use project by Athar Associates in Etihad Town on Main Raiwind Road. It combines commercial shops with hotel suites managed by Falettis Grand.
Where exactly is The Cube located?
The Cube sits on Main Raiwind Road inside Etihad Town, Lahore, close to Thokar Niaz Baig and the Motorway interchange.
Who manages the hotel suites at The Cube?
Falettis Grand manages the hotel suites, which run from the 2nd floor to the 6th floor as premier suites.
What payment plan does The Cube offer?
The Cube offers a 3-year payment plan. Contact HRU Properties for the current booking amount and instalment breakdown.
Which brands are opening at The Cube?
Brands onboarding at The Cube include Unze London, MINISO, Second Cup Coffee, Maria B., Royal Tag, Limelight, and Falettis Grand.
What amenities does The Cube offer?
The Cube offers a banquet hall, gym, spa and sauna, 24/7 security and surveillance, valet parking, conference rooms, restaurants, and a coffee shop.
Why book The Cube through HRU Properties?
HRU Properties is the premier sales partner of Etihad Town and provides verified unit availability, current pricing, and payment plan updates directly from the developer’s sales channel.